TC 00:06:04 — CUSTOM FEEDS

You already know what your buyer sounds like.
Nobody sells a feed for that sentence.

Every category has a tell — the exact phrasing someone uses right before they are ready to spend. Intent platforms sell you a topic. We build the feed around your sentence, and it starts running the same week.

feed is live45 signals in this feedacross reddit, quora, bluesky
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Anonymised, because the real ones name a real vendor and quote a real person. On a call you see the live feed for your own market.

What late costs you

Generic intent data is a topic. Yours is a sentence.

The legacy providers score accounts against broad content categories and refresh on a weekly cycle, which is fine for planning and useless for reacting. Almost half of intent records go stale inside two weeks. What actually converts is narrower and faster: one specific thing a person said, in public, this morning — and a way for your team or your agent to act on it before anybody else read it.

What counts as a signal
  • Whatever you can describe in a paragraph — we turn it into the rubric that judges every post.
  • Unmet demand — “is there a tool that…”, “I would pay for…”, and the workarounds people admit to.
  • Hiring and stack changes that imply a budget just opened.
  • Category complaints that name no vendor yet — the market before it has a shortlist.
  • Anything you are currently paying an intern to search for by hand.
What you get
A feed built to your description

You write who the buyer is and what they say. We build the rubric, the query bank and the realtime filters, and show you the first captures before you commit.

Structured events, not a dashboard to check

JSON to your webhook or an MCP server your own AI can query: source, timing, classification, and a summary written for a model to act on.

Tuning from real results

The feed learns from what you act on. Language that produced good signals gets weighted up; queries that produce noise get retired.

Ownership of the definition

It is your rubric. Change it whenever the market moves, and the feed changes with it — no re-contracting, no new SKU.

Fit
THIS IS FOR YOU IF
  • You can describe your buyer's moment in plain language
  • Your buyers discuss the problem in public somewhere
  • You want events piped into a system, not another login
  • You are building an AI agent that needs live triggers
NOT FOR YOU IF
  • You want a contact database with emails attached
  • Your signal lives entirely behind logins we cannot lawfully reach
  • You need firmographic account scoring rather than conversations

One week, live, in your own Slack.

We point the feed at your competitors and your category, open a private channel, and let it run for a week. You watch real signals land in real time. If nothing lands worth acting on, you have lost nothing and we have learned something.